Empire Strategies was founded by Matt Mink and Justin Manning, two childhood best friends who have been making videos together since the first day they met.

Twenty years later, not much has changed—except now businesses hire us to do it.

While living together in college, our careers took different paths. Justin immersed himself in videography, eventually building a career producing commercial content. Matt studied marketing before working at a large agency, where he learned what separates campaigns that simply get clicks from campaigns that actually grow businesses.

Eventually, we realized something.

The best marketing agencies know how to buy ads.

The best production companies know how to make beautiful videos.

Very few companies know how to do both.

So we built one.

Today, Empire Strategies combines creative production with performance marketing to help Utah businesses grow through advertising that doesn't just look good—it delivers measurable results. Every video we produce, every landing page we design, and every campaign we launch is built around one goal: generating more customers and more revenue.

Because great marketing isn't just creative.

It's creative that performs.

Most marketing agencies start with platforms.

Google Ads.
Meta Ads.
SEO.

We start somewhere else.

Attention.

Because it doesn't matter how good your targeting is if nobody stops scrolling.

That's why every campaign begins with creative. We develop the message, produce the videos, refine the offer, and build a landing page that's designed to convert before we ever worry about campaign settings.

From there, we use data to optimize every step of the customer journey—from the first impression to the final sale. We measure what matters, improve what isn't working, and continuously create new ideas to keep your business growing.

The result is marketing that's built to scale—not because we spend more, but because every dollar works harder.

We partner with established Utah businesses that are ready to grow—not startups looking for shortcuts. Most of our clients are doing $1M+ in annual revenue and understand that great marketing is an investment, not an expense. They come to us because they've outgrown cookie-cutter agencies and need a team that can create, execute, and scale. If you're serious about growing your business, you'll fit right in.